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Sell on the Marketplace Platform

Selling on Cellar Link - Marketplace

How does Cellar Link - Marketplace work?

Cellar Link - Marketplace is a website that connects producers and the drinks trade with wine lovers, focusing on premium quality and boutique wines that allows customers to buy direct from the producer. 

We specialise in selling Premium Australian wines from the top producers such as Penfolds, Henschke, Leeuwin Estate, d’Arenberg, Two Hands, Brothers in Arms, Wild Duck Creek, Clarendon Hills, Kay Brothers Amery and many others…..see our Australian Wine producer list here, however we also sell wines and other products from France, Spain, Italy, USA and around the world.

We service all types of Sellers

On a platform such as Cellar Link – Marketplace, producers, the drinks trade, private collectors, wine investors   and administrators / liquidators of wine companies can all list wines for sale so long as they are stored in our partners warehouse’s and available for immediate delivery to the consumer, having being authenticated and passing our quality controls, including tasting for wines of unassured provenance.

In London our partner warehouse is; Artisan Global Wine Logistics & Storage which offers clients the ability to list products held in storage, including Bonded Warehouses and Private Client Reserves - for sale through Cellar Link - Marketplace.

This service is easily accessible and gives you immediate access to well established online retail channels in multiple locations such as Cellar Link - Marketplace - Sydney, London and Cellar Link - Marketplace - Hong Kong.

For the Private Clients (Wine Collectors and Wine Investors):

At Cellar Link - Marketplace, we believe that the platform is perfect for wine collectors and wine investors alike allowing them to set the sell prices for their wines, all the while being able to track the key metrics which help you make a decision in how to put your wines to market.  We are here to help.

That’s why you will find tasting notes, reviews and drinking window advice online for every wine in your storage account.  Along with market advice integrated with Wine Searcher, view others with the same wine and what they have decided to do in the market.  You could follow or set the market, however you proceed – you are in control.

It's important to note - we do not sell Wine Investments, if you buy a wine from our Marketplace and consider it an investment, we wish you luck, may it be a great year from a great producer and evolve into a majestic wine worth many times more than you paid, but as I am sure the winemaker would attest, it was also made for drinking, so don't be afraid to drink it! Enjoy the fruits of their labour.

For the Drinks Trade (Retailers, Producers, Wineries, Wholesalers and Distributers):

At Cellar Link - Marketplace we want to provide an opportunity for our online consumers to get as close to a direct interaction with a producer as possible. We also want to offer them the ability to buy ‘cellar release only’ wines which can be shipped directly from our warehouse, which are or a high provenance held in climate control in perfect aging conditions and then released to our members in tranches.

At Cellar Link - Marketplace, we believe that the platform is perfect for wine producers which allows them to set the sell prices for their wines, all the while being allowed to demonstrate their own personality, that’s why you will find tasting notes, reviews and drinking window advice online for every wine.

It’s actually not always easy for a customer to find that brand of wine they love, or find that premium wine from a boutique vineyard on the other side of the country or world. We want to make it easier.

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